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SessionM, Inc.

Campaign Specialist

– Boston, Massachusetts
Employment Type Full Time
Minimum Experience Mid-level

Opportunity

SessionM is looking for an experienced Campaign Specialist in our Boston HQ to support key client accounts. The ideal candidate will have strong client-facing skills and a proven aptitude for learning new systems.  The SessionM Campaign Specialist should be a resident expert on our proprietary marketing automation platform; responsible for driving campaign strategy through best practices with client success as the primary goal.  

You’ll be required to master system capabilities and offer actionable recommendations. An in depth knowledge of clients’ business objectives is critical to maximize campaign performance and deliver on program KPIs.  Providing pre-launch strategy, mid-flight performance optimizations, and client-ready insights will be key in the success of this role.  

Responsibilities

  • Set up, test, track and optimize client campaigns (included but not limited to video, display, push, SMS, email etc.) 
  • Serve as owner of brand’s b2c messaging through SessionM's proprietary platform
  • Monitor performance of campaigns and overall program health
  • Identify trends in engagement and offer strategic recommendations to satisfy program KPIs 
  • Accountable for enablement: products demos, trainings, documentation and RFP facilitation
  • Appropriately escalate bugs, account concerns and requests 
  • Become system expert & participate in UAT 
  • Assist account team in translating client requirements during discovery and offer program design elements that align with standard campaign offerings
  • Offer ongoing suggestions for process improvements
  • Pull and review internal and client facing reporting as necessary
  • Be able to ideate, manage and execute editorial/campaign calendar 

To be successful in this role you will need: 

  • A level head; be able to prioritize conflicting deadlines and projects under pressure 
  • Accountability; stand up for your work 
  • Self-starter; be able to effectively operate in a fast pace start-up environment
  • Obsessive organizational skills 

Qualifications

  • Bachelors degree 
  • 2-4 years professional experience working in a SaaS, brand, or media/agency setting
  • Experience working with clients 
  • Comfortable providing strategic recommendations and navigating objections 
  • Proactive, forward thinking; methodical planning. Be able to weigh future effects of a decision 
  • A work place “chameleon;” be able to collaborate alongside cross-functional partners (engineering, creative, analysts, senior account leads etc.)
  • Exemplary attention to detail & solution oriented
  • ESP/push messaging experience (SendGrid, MailChimp, Cheetah etc.)

Compensation & Benefits 

  • Competitive compensation based on experience level
  • Healthcare HMO & PPO 
  • Stock options and 401k
  • Flexible Spending Accounts
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  • Location
    Boston, Massachusetts
  • Employment Type
    Full Time
  • Minimum Experience
    Mid-level
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